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NETWORK MARKETING
Personal advice has great influence on 42 percent of all Germans in terms of product choice. “Nothing is more interesting to a person than recommendations from a close friend,” says Facebook founder Mark Zuckerberg. Network marketing reaches new dimensions in Web 2.0. We can help you use this successful channel for sales.
Network marketing comprises the implementation of a “recommendation button” and an incentive model on your product or service website. The Web user recommends your company and its services to his or her circle of acquaintances, and commission is paid after each intermediation is completed successfully.
If network marketing is carried out efficiently and professionally, it is possible to achieve a higher-than-average conversion rate. Network marketing is associated with a high level of credibility and acceptance, and therefore allows you to reach new groups of customers. Additionally, a generation of master data of prospective target customers is obtained, which can be used as basis for downstream communication measures.
As a full service digital marketing agency, we offer a complete implementation of your network marketing campaign. Our services include:
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iCrossing offers long-standing experience with b-to-b and b-to-c campaigns in the network marketing field. As a result of established technology platforms and our expertise, we can create a successful campaign for you.
Network marketing comprises the implementation of a “recommendation button” and an incentive model on your product or service website. The Web user recommends your company and its services to his or her circle of acquaintances, and commission is paid after each intermediation is completed successfully.
If network marketing is carried out efficiently and professionally, it is possible to achieve a higher-than-average conversion rate. Network marketing is associated with a high level of credibility and acceptance, and therefore allows you to reach new groups of customers. Additionally, a generation of master data of prospective target customers is obtained, which can be used as basis for downstream communication measures.
As a full service digital marketing agency, we offer a complete implementation of your network marketing campaign. Our services include:
•
Analysis
: Disclosure of cross-selling potentials, identification of appropriate product categories, analysis of potential target groups and monitoring of competition activities•
Concept
: Conceptual design of the platform, development of network marketing strategy concerning action planning, commission models, target group segmentation, communication measures, development of incentive schemes, etc.•
Setup
: Textual and technological setup of platform, support of technical implementation, assistance during process integration, and product data base interfaces•
Optimisation
: Ongoing control and adaptation of programs through market and competitor screening, contact person for (and supervision of) adviser and end customer, billing and supervision of payment•
Tracking & reporting
: Continuous tracking of campaigns and delivery of reports according to relevant KPIsiCrossing offers long-standing experience with b-to-b and b-to-c campaigns in the network marketing field. As a result of established technology platforms and our expertise, we can create a successful campaign for you.
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